[Case Study] From Plant Parenthood to Business Success: How Desk Plants Thrived with Trello
Introduction: Lawrence Hanley, a former advertising executive at a big technology company, discovered his love for plants when he couldn’t have a pet in his new home. This newfound passion led him to start Desk Plants, an online store offering hard-to-kill plants. As Lawrence embarked on his entrepreneurial journey, he faced the challenge of keeping …